As a brand strategist, Shopify and Squarespace web designer, writer and editor in Boise, Idaho, my goal is to capture the essence of your small business online—creating a brand both visually and in writing that showcases your business.


I help you clearly communicate your brand, products and services so that potential customers come away wanting more.


Emily Wagner | Web Designer, Brand Strategist, Writer & Editor | eWagner Consulting


Brand Strategist | Web Designer | Writer & Editor

I have a background in journalism and design and a passion to help other small business owners clearly communicate their message to potential customers.

I’m one of those people who likes to get things done. Sometimes I even add items I’ve already completed to my lists just so I can have the pleasure of checking them off and reflecting later on all that I’ve accomplished.

My first forays into web design were in the late 90s when I played around with free Yahoo sites. Then came designing sites for small businesses. Over the years, I've continued to grow and hone my skills, always learning more as the industry and internet continue to change. I know creating an engaging website can be intimidating for many small business owners and my goal as a web designer is to help take some of that pressure off of your shoulders while also enabling you to run your business more efficiently.

In college, I discovered a love for writing and that I have a knack for that and editing. When it came time to choose a major, journalism seemed like a good fit. While I didn’t end up going on to become a magazine editor like I originally envisioned, I did discover that my education enabled me to be a better communicator overall and translated to a variety of avenues—including copywriting and copy editing.

When I'm not building brands and websites, I can be found homeschooling our two daughters, watching Masterpiece shows on PBS and reading lots of books.


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